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Branch Manager, Hertz China. Reporting directly to Sales Director, China.
B. Job purpose (mission or “raison d’être”)

The key responsibilities and accountabilities for the incumbent are to:
 The branch manager is responsible for 70%managing sales activities of the region by performing sales forecasts, ensuring sales revenue and profit growth, reviewing market analyses, managing sales staff and monitoring price objectives. And, 30% be a positivity support towards operation.
C. Key-result areas (Major Accountabilities) (What is done and for what purpose)

Direct and supervise branch sales to ensure market growth and business plan objectives are attained
 Analyze market data and opportunities to ensure proper sales coverage
 Develop and maintain an effective marketing plan which details the steps to take in order to improve the success of the branch
 Conduct face-to-face sales calls in order to obtain new business
 Attend/host outside sales meetings or events to promote the company and branch location
 Continue to increase the market penetration of the branch and increase revenue
 Communicate with area director to ensure customer commitments realized and opportunities seized
 Communicate with region, branch sales staff to ensure pricing objectives met in accordance with company decree
 Communicate and lead all sales training efforts in accordance with company policy
 Manage the cars and utilize the branch fleet such that the revenue generated is at the maximum level
 Actively work to reduce depreciation per vehicle and increase utilization
 Ensure vehicle maintenance and recalls are being done on vehicles
D. Job Contacts (main interfaces inside and outside the company)

 INTERNAL:
 - Area Director
 - sales representative
 EXTERNAL:
 - Customers at all levels

 EXTERNAL:
 - Customers at all levels


E. Job dimensions (Authority/Autonomy)

Key Performance Indicators KPI 1 KPI 2 KPI 3 KPI 4
Budget : People : Revenue : Other :

F. Knowledge, skills and experience required
(Detail here the knowledge, skills and experience required for satisfactory performance of the job)
Educational Background:
University degree from an accredited four year collegiate institution. Alternatively, an associates degree or vocational certificate with extensive knowledge of equipment sales and marketing.
Knowledge:
 Strong comprehension of equipment rental industry and economic drivers that impact performance
 Outstanding ability to obtain and analyse competitive market data
 Financial and business acumen

Competencies:

PRIMARY
 Effective Communication
 Drives Collaboration
 Builds Talent
 Demonstrates Initiative
 Process Excellence
 Passion for Customer Service and Stakeholder Success
 Leading Courageously
 Agility and Adaptability
 Personal Accountability
 Trust and Integrity
 Drives Execution
 Strategic Thinking
 Uses Insightful Judgement
 Displays Global Perspective\
 Personality traits

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Published at 03-Aug-2011
Viewed: 5886 times