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Marketing Communications Manager
at
Messe Duesseldorf (Shanghai) Co., Ltd
in Shanghai
About Messe Düsseldorf (Shanghai) Co., Ltd. Messe Düsseldorf Group belongs to the worlds’ top five trade fair organizing companies in the world. At its home-base in Düsseldorf, 50 international trade fairs are organized by Messe Düsseldorf, among these are 24 world’s No.1 events. Messe Düsseldorf (Shanghai) Co., Ltd is the operation head quarter of Messe Düsseldorf Group’s branch offices in China. Established in 1999, Messe Düsseldorf (Shanghai) Co., Ltd owns a network of branch offices in Hongkong, Beijing, Shenyang and Chongqing. The core business of Messe Düsseldorf (Shanghai) Co., Ltd is in transferring the world’s No.1 events in Düsseldorf to China, as well as organizing Chinese companies to participate in the top overseas events in Messe Düsseldorf Group’s portfolio.
Position:Marketing Communications Manager, based in SH Office
Responsibilities:
1. Develop Marketing and Communications plan and budget
2. Manage & execute marketing communication activities within responsible area and ensure a consistent global image of the brand/company.
3. Act as a good liaison partner between Messe Düsseldorf (Shanghai) Co., Ltd and Messe Düsseldorf for implementation of joint marketing communication activities.
4. Implement project marketing planning, procurement and implementation. It includes corporate identity design & implementation, advertising, exhibitions & customer events, media & public relations, publications, promotional articles, internal communications as well as the setup of Chinese version of corporate website.
5. Assist to develop current activities on all digital fronts including website content management, SEO, email marketing and social media campaign management on Wechat and Linkedin together with the project and sales team.
6. Maintain and develop existing campaign database in CRM
7. Compile monthly digital marketing reports and make suggestions for campaign optimization
Skills/Qualifications:
1. Bachelor’s degree, preferably in marketing, marketing communications, public relations (PR) or related discipline
2. 3-5 or above years’ experience in managing and executing (digital) marketing campaigns
3. Experience in using Baidu AdWords, Google AdWords and proficiency in understanding of keyword optimization tools
4. Experience working with multiple media vendors preferred
5. Excellent English (CET/IELTS 6 or above) in both oral and written skills. Proficiency in spoken and written German is an advantage.
6. Proficiency in PC applications, e.g. MS Office (Word, Excel, PowerPoint), Lotus Notes, MS Internet Explorer/Netscape Navigator, Adobe Acrobat, Photoshop, Chinese word processing etc.
7. Responsible, dynamic & committed, flexible & creative, cooperation ability & team spirit, communication skills, readiness to learn and strong customer orientation
8. Excellent time management, prioritizing and organization skills with detail-oriented mindset
9. Ability to handle multiple tasks under pressure and tight deadlines
10. Willing to travel within Greater China region
11. Willing to work beyond office hour if and when required
Position:Marketing Communications Manager, based in SH Office
Responsibilities:
1. Develop Marketing and Communications plan and budget
2. Manage & execute marketing communication activities within responsible area and ensure a consistent global image of the brand/company.
3. Act as a good liaison partner between Messe Düsseldorf (Shanghai) Co., Ltd and Messe Düsseldorf for implementation of joint marketing communication activities.
4. Implement project marketing planning, procurement and implementation. It includes corporate identity design & implementation, advertising, exhibitions & customer events, media & public relations, publications, promotional articles, internal communications as well as the setup of Chinese version of corporate website.
5. Assist to develop current activities on all digital fronts including website content management, SEO, email marketing and social media campaign management on Wechat and Linkedin together with the project and sales team.
6. Maintain and develop existing campaign database in CRM
7. Compile monthly digital marketing reports and make suggestions for campaign optimization
Skills/Qualifications:
1. Bachelor’s degree, preferably in marketing, marketing communications, public relations (PR) or related discipline
2. 3-5 or above years’ experience in managing and executing (digital) marketing campaigns
3. Experience in using Baidu AdWords, Google AdWords and proficiency in understanding of keyword optimization tools
4. Experience working with multiple media vendors preferred
5. Excellent English (CET/IELTS 6 or above) in both oral and written skills. Proficiency in spoken and written German is an advantage.
6. Proficiency in PC applications, e.g. MS Office (Word, Excel, PowerPoint), Lotus Notes, MS Internet Explorer/Netscape Navigator, Adobe Acrobat, Photoshop, Chinese word processing etc.
7. Responsible, dynamic & committed, flexible & creative, cooperation ability & team spirit, communication skills, readiness to learn and strong customer orientation
8. Excellent time management, prioritizing and organization skills with detail-oriented mindset
9. Ability to handle multiple tasks under pressure and tight deadlines
10. Willing to travel within Greater China region
11. Willing to work beyond office hour if and when required
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Published at 20-Apr-2016
Viewed: 5210 times
Viewed: 5210 times